MESSAGE FROM THE CEO
Welcome to the SAPOA BEE SMME Contractors to the South African Property Industry website. This website, together with its printed companion, is a directory of small Black businesses whose owners are successful entrepreneurs. Each of these business owners has qualities, which they have buffed up, pushed forward and marketed as a formal business enterprise with its own unique selling proposition.
That 'unique selling proposition' is aimed at the universe of needs – for materials, equipment and services – required by property owners, property managers and, more generally, by property practitioners of one kind or another. The fact that many names of Black SMMEs appear in this directory is testimony to their success in pushing their ‘unique selling proposition’.
There are as many success stories along this route as there are nascent entrepreneurs. Each of these has the qualities of which I spoke and each of these has been toiling with the hard part that breaking out of his/her existing mould entails: ie developing a body of product and service that makes his/her venture worth paying attention to by prospective consumers or clients and converting this body into a formal business proposition – and then going out into the market place and marketing it.
We as a nation are known to be entrepreneurially minded. Indeed, there is little doubt that our economic growth has been driven in recent years by small businesses whose competitiveness, on the one hand, and employment generation and income distribution, on the other, have played a critical role in many of South Africa’s key economic sectors. Just witness the many listings contained on this website which is Just witness the many listings contained in this directory and this covers only the property sector and is by no means yet – this being the first edition of the directory - by no means yet an exhaustive list of those who have already successfully established their own businesses.
True, present economic circumstances could well act as a kind of disincentive for those budding entrepreneurs struggling with establishing their own businesses. In fact, it should not put you off. You have time now to formalise and improve your plans, obtain help to convert these plans into a formal business offering and give thought to how best to market these in a region and economic sector familiar to you. Whilst doing this preparatory planning, you will not be facing the full business risks that go with becoming an employer (rather than an employee) until the time the economy begins to move out of its downturn cycle – and many economic commentators believe that this will occur gradually from 2010 onwards.
If the more than 600 names listed in this directory can do it and be successful about it, so can you! Success, after all, breeds success!
N Gopal
CEO
South African Property Owners Association
That 'unique selling proposition' is aimed at the universe of needs – for materials, equipment and services – required by property owners, property managers and, more generally, by property practitioners of one kind or another. The fact that many names of Black SMMEs appear in this directory is testimony to their success in pushing their ‘unique selling proposition’.
There are as many success stories along this route as there are nascent entrepreneurs. Each of these has the qualities of which I spoke and each of these has been toiling with the hard part that breaking out of his/her existing mould entails: ie developing a body of product and service that makes his/her venture worth paying attention to by prospective consumers or clients and converting this body into a formal business proposition – and then going out into the market place and marketing it.
We as a nation are known to be entrepreneurially minded. Indeed, there is little doubt that our economic growth has been driven in recent years by small businesses whose competitiveness, on the one hand, and employment generation and income distribution, on the other, have played a critical role in many of South Africa’s key economic sectors. Just witness the many listings contained on this website which is Just witness the many listings contained in this directory and this covers only the property sector and is by no means yet – this being the first edition of the directory - by no means yet an exhaustive list of those who have already successfully established their own businesses.
True, present economic circumstances could well act as a kind of disincentive for those budding entrepreneurs struggling with establishing their own businesses. In fact, it should not put you off. You have time now to formalise and improve your plans, obtain help to convert these plans into a formal business offering and give thought to how best to market these in a region and economic sector familiar to you. Whilst doing this preparatory planning, you will not be facing the full business risks that go with becoming an employer (rather than an employee) until the time the economy begins to move out of its downturn cycle – and many economic commentators believe that this will occur gradually from 2010 onwards.
If the more than 600 names listed in this directory can do it and be successful about it, so can you! Success, after all, breeds success!
N Gopal
CEO
South African Property Owners Association
MAIN SPONSOR
ADDITIONAL SPONSOR
NEWS HEADLINES
Handbook aims to aid small black businesses
16.09.09The South African Property Owners Association (SAPOA) has launched a publication aimed at...........
more...
